1982 Holden GeminiGM Holden Ltd is an automaker that operates in Australia, based in Port Melbourne, Victoria. The company was founded in 1856 as a saddlery business, but later moved into the automotive field, becoming a subsidiary of the U.S.-based General Motors (GM) in 1931. Holden has taken charge of vehicle operations for GM in Australasia and, on behalf of GM, holds partial ownership of GM Daewoo in South Korea. Over the years, Holden has offered a broad range of locally produced vehicles, supplemented by imported GM models. In the past, Holden has offered badge engineered Chevrolet, Nissan, Suzuki, Toyota, and Vauxhall Motors models in sharing arrangements, with Daewoo, Opel and Isuzu-sourced models sold currently.
Holden vehicles are manufactured at Elizabeth, South Australia and engines are produced at the Fishermens Bend plant in Port Melbourne, Victoria. Historically, production or assembly plants were operated in all mainland states of Australia, with GM's New Zealand subsidiary Holden New Zealand operating a plant until 1990. The consolidation of car production at Elizabeth was completed in 1988, but some assembly operations continued at Dandenong until 1996.
Although Holden's involvement in exports has fluctuated since the 1950s, the declining sales of large cars in Australia has led the company to look to international markets to increase profitability.
Custom Holden hx | |
| Type | Subsidiary |
|---|---|
| Industry | Automotive |
| Founded | 1856 |
| Headquarters | Port Melbourne, Victoria, Australia |
| Key people | Mike Devereux Chairman and Managing Director |
| Products | Automobiles Engines |
| Employees | 6,336 (March 2009) |
| Parent | General Motors (1931–present) |
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